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features

  • The Feature-Usability Trap

    June 23, 2015 Category: E-business, Marketing

    When you start a new business and define its scope, it inevitably comes with an endless list of feature ideas: what the service will do, how many buttons/settings/options do you want to add to its interface, will you enable users to do whatever they want (instead of understanding what they actually need), and… where do you draw the line?

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