Strategic communication

Lobbying Strategy in Europe: Vitamin, or Painkiller?
January 16, 2016 Category: Public Affairs
When a startup pitches their business to a venture capitalist to finance it, usually there is a question the potential investor will ask them: is your company a vitamin or a painkiller? That’s a very good question …
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Counter-Point: Activists Operate By Outrage, Not Fear
October 13, 2015 Category: Corporate communication, Lobbying, Public Affairs
This article originally appeared in the American Council on Science and Health. You have probably seen the most recent attack (warning: crackpot link) on Professor Kevin Folta of the University of Florida, Gainesville by activists who see conspiracy and collusion everywhere. You …
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12 Tips for Successful Internal Communication for Public Affairs
May 18, 2015 Category: Public Affairs
Stay close to business units: Although the public affairs function is often viewed as an entity unto itself, never forget that you are an integral part of strategic business operations. Being located in Brussels or Washington can easily make …
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