UI

• Hooked: How to build habit forming technologies

  September 9, 2015 Category: E-business, Public speaking

  A fascinating presentation by Nir Eyal, author of the book by the same title which is well summarized in this public lecture. If you are interested in behavioral science, consumer psychology, user experience (UX), UI, interface design and website applications, …

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• Seth Godin: This is broken | TED Talk | TED.com

  August 8, 2015 Category: E-business, Marketing

  One of my favorite Seth Godin presentations on why things don’t work, why sign/system/website/marketing creators just don’t put any effort into really considering what their customers, clients and users actually need. Must watch for everyone in marketing, product design, e-business …

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• The Feature-Usability Trap

  June 23, 2015 Category: E-business, Marketing

  When you start a new business and define its scope, it inevitably comes with an endless list of feature ideas: what the service will do, how many buttons/settings/options do you want to add to its interface, will you enable users to do whatever they want (instead of understanding what they actually need), and… where do you draw the line?

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